After Tag Heuer and Hublot, it is the turn of the Swiss watchmaker Breitling to accept payments in cryptocurrencies via BitPay. A logical next step for the company, which in 2020 adopted Arianee’s blockchain solution to ensure the authenticity of its watches.
Breitling accepts Bitcoin, Ether and other cryptocurrencies
The luxury Swiss watchmaker Breitling now enables its customers to pay in cryptocurrencies for the purchase of watchesthanks to a partnership with BitPay.
Although this is not a native integration and its customers’ cryptocurrency payments will be converted to fiat currencies, Breitling now accepts a plethora of crypto-assets :
- Bitcoin (BTC);
- Ether (ETH);
- Dogecoin (DOGE);
- Shiba Inu (SHIB);
- Several stablecoins: USDC, USDP, BUSD, GUSD and DAI;
- And many others.
Luxury watch brand, @Breitling now accept crypto! Welcome to #BitPaywe are excited to partner with you to bring new payment options to your customers.
Shop now: https://t.co/rA0JAWLwyV #crypto #cryptopayments pic.twitter.com/tXJ2fGnRsp
—BitPay (@BitPay) June 28, 2022
Definitely, the world of watchmaking is quite crypto-friendly these last months. Indeed, Breitling is following in the footsteps of some of its competitors like Tag Heuer and Hublot, which also accept cryptocurrency payments.
👉 To go further – TAG Heuer allows its NFTs to be displayed on its luxury watches
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Already one foot in Web3 with Arianee
This is not the first time that Breitling has taken a step into the world of cryptocurrencies and Web3.
Since March 2020, all watches from the Swiss watchmaker come with a blockchain-based digital passport to ensure their authenticity.
The digital passport gives us visibility into the life cycle of Breitling watches, from the moment they are sold. A very valuable solution for resale on the secondary market, which allows future buyers to be sure that it is indeed an original watch.
This device is based on the Arianee protocola French company that supports many companies in their transition to Web3 thanks to turnkey solutions.
👉 On the same subject – Yves Saint Laurent Beauty arrives in Web 3 thanks to a partnership with Arianee
Source – BitPay Twitter
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